ARCTIC FOX RITUAL

Your hair Ritual just got even BETTER: Introducing Ritual. You want it? You got it. Ritual is a highly pigmented, rich shade. It will even give unbleached medium brown (level 5) hair a gorgeous jewel-toned burgundy hue. Can't have bright shades in the work place? No problem! This vibe-y red velvet flies under the radar. 

#AFprotip: Want a softer, more pastel version? Dilute for our forever fav- the sultry and playful dusty rose. What's your ritual? 

#afritual 

• DIY Formula
• Hydrating + Zero Damage
• Best Results With Pre-Lightened Hair
• No Harsh Chemicals (Peroxide, Ammonia, PPD)
• Always Do a Patch & Strand Test Before Coloring